“Curtains Up! Break a Leg!”
Today’s performance of the Dallas Children’s Theatre’s new website, at www.
dct.org , is proudly presented by Imaginuity Interactive Inc.
As one of Time Magazine’s Top Five theatres for young audiences, Dallas
Children's Theater (DCT) required more than a web site – their online
presence would be seen as "Charlotte’s Web site" to thousands of visitors –
and Imaginuity responded with Creative that steals the show. That youthful
market is engaged by the site’s playful animations of each marquee from the
upcoming theatre season, and its replication of the DCT stage from the
audience’s perspective.
Repeat visits to the site are invited by frequent content updates enabled by
Imaginuity’s Elementum™ Content Management solution. DCT staff can
schedule event marketing so that imminent performances hit their mark in the
spotlight while upcoming performances wait in the wings for their cue and
grand entrance. All site content can also be updated regularly to reflect
performance/tour dates, new productions, and troupe changes – you have to
have a playbill to recognize the cast at DCT, and Imaginuity provides it as we
usher you to a front row seat.
Some site visitors will one day stand on the DCT stage – and many other
stages. DCT’s Academy offers a comprehensive curriculum in the thespian
arts, and its graduates have earned national recognition for the Academy.
Imaginuity’s Information Architects guide aspiring actors effortlessly through
the details of those courses, and our Creative captures their passion with a
panoply of deep, rich hues under a heavenly canopy because the "sky’s the
limit" for these future stars.
Beginning in 1985, DCT took their show on the road, and today, the company
produces a yearly national tour. The Imaginuity-built site extends the regional
reputation of DCT to that national market with marketing tools that promote the
tour, guide prospective ticket sales, and direct attendees to the venues. As that
tour continues to grow in popularity, the DCT web site will expand as well –
there will be no SRO signs at this performance!
In the theatre world, not every performance gets rave reviews. However,
Imaginuity’s production of the DCT web site will elicit shouts of “Bravo! Bravo!
Encore!” from their fans – and, we modestly expect, cries of “Author! Author!”
from ours.
Imaginuity Interactive Inc., founded in 1996, is a professional web services firm
providing the latest in Web Technology and World-class Creative, backed by
site management solutions that give clients control of their website.
Imaginuity’s clients include American Airlines Center (www.
americanairlinescenter.com), Nasher Sculpture Center (www.
nashersculpturecenter.org), The Staubach Company (www.staubach.com),
The Retail Connection (www.theretailconnection.net), Cadbury Schweppes
Americas Beverages (www.dpsu.com), Cadbury Adams (www.cadburyadams.
com), and Bassett Furniture (www.bassettfurniture.com), just to name a few.
Today’s performance of the Dallas Children’s Theatre’s new website, at www.
dct.org , is proudly presented by Imaginuity Interactive Inc.
As one of Time Magazine’s Top Five theatres for young audiences, Dallas
Children's Theater (DCT) required more than a web site – their online
presence would be seen as "Charlotte’s Web site" to thousands of visitors –
and Imaginuity responded with Creative that steals the show. That youthful
market is engaged by the site’s playful animations of each marquee from the
upcoming theatre season, and its replication of the DCT stage from the
audience’s perspective.
Repeat visits to the site are invited by frequent content updates enabled by
Imaginuity’s Elementum™ Content Management solution. DCT staff can
schedule event marketing so that imminent performances hit their mark in the
spotlight while upcoming performances wait in the wings for their cue and
grand entrance. All site content can also be updated regularly to reflect
performance/tour dates, new productions, and troupe changes – you have to
have a playbill to recognize the cast at DCT, and Imaginuity provides it as we
usher you to a front row seat.
Some site visitors will one day stand on the DCT stage – and many other
stages. DCT’s Academy offers a comprehensive curriculum in the thespian
arts, and its graduates have earned national recognition for the Academy.
Imaginuity’s Information Architects guide aspiring actors effortlessly through
the details of those courses, and our Creative captures their passion with a
panoply of deep, rich hues under a heavenly canopy because the "sky’s the
limit" for these future stars.
Beginning in 1985, DCT took their show on the road, and today, the company
produces a yearly national tour. The Imaginuity-built site extends the regional
reputation of DCT to that national market with marketing tools that promote the
tour, guide prospective ticket sales, and direct attendees to the venues. As that
tour continues to grow in popularity, the DCT web site will expand as well –
there will be no SRO signs at this performance!
In the theatre world, not every performance gets rave reviews. However,
Imaginuity’s production of the DCT web site will elicit shouts of “Bravo! Bravo!
Encore!” from their fans – and, we modestly expect, cries of “Author! Author!”
from ours.
Imaginuity Interactive Inc., founded in 1996, is a professional web services firm
providing the latest in Web Technology and World-class Creative, backed by
site management solutions that give clients control of their website.
Imaginuity’s clients include American Airlines Center (www.
americanairlinescenter.com), Nasher Sculpture Center (www.
nashersculpturecenter.org), The Staubach Company (www.staubach.com),
The Retail Connection (www.theretailconnection.net), Cadbury Schweppes
Americas Beverages (www.dpsu.com), Cadbury Adams (www.cadburyadams.
com), and Bassett Furniture (www.bassettfurniture.com), just to name a few.